Dentistry for Everyone
We made a new dental clinic concept exciting…and totally unscary.
Date:
September 6, 2023
how it started
From the brand manifesto, to the visual brand identity, Verified worked with this innovative startup to open its first location and build its brand foundation.
We worked to tell the story of how this dental company is disrupting the old clinic model to make care more accessible, with at least 30 per cent lower fees. The unique model even caught the attention of the Ontario Premier who stopped by opening day, along with leading press outlets, to capture the story across the likes of CBC, City-TV, Global News, etc. Taking a multi-channel approach to reach consumers, we shared the Dentistry for Everyone story to drive bookings across its social channels. This included compelling video and graphic-led content in the form of streeters, behind-the-scenes tours, and up-close interviews with its caring dentists
how it’s going
From the website to the press coverage
From the website to the press stories, all the way to the social media strategy and content development, we helped make sure their brand personality and values shone through, helping people engage with the brand and suddenly feel very differently about dentists.
Ready to unearth your story and get it heard?
It all begins with a call. Send us a message to schedule your free consultation.