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Your Communications Consultant for
Fast-Moving Media and PR Challenges

Work with speed and experience, skip the full-time hire or agency overload.

  • Exec. Visibility & Thought Leadership
  • PR and Media Relations
  • Executive communications
  • Crisis Communications and Reputation Repair
  • Media training
  • Messaging development
  • Internal communications
  • M&A and Fundraising PR and communications
  • Corporate narrative development
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20 Years of PR Experience

Tailored PR Strategy

Zero Agency Overhead

For CEOs, CMOs, founders, and marketing teams

You will work directly with a communications leader who has built strategies for Gap Inc., supported brands like Amazon and Walmart, and helped make startups household names. 

I built this service for startups and growing businesses because I know what it takes to stay ready. The prep is done in advance, the systems run smoothly, and the results come fast. You get senior level strategy without paying for agency layers or an in-house team that cannot keep pace. Get in touch: victoria@verifiedcomms.com, 416-558-4507 or click below to book a meeting.

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How I Help As Your Communications Consultant

Strategy without overhead — senior leadership without a $250K+ salary
Media visibility — earned coverage that builds credibility with customers, partners, and investors
Crisis confidence — calm, experienced guidance when things get messy
Executive voice — clear, consistent messaging across every audience

What My Clients Say:

Frequently Asked Questions

What is a fractional PR & communications leader? Is it the same as a CCO?

A fractional communications leader provides senior-level PR and communications expertise on a part-time or project basis with startups or high growth companies. Yes, it is the same as a CCO, but with more flexibility. 

Overall, it’s an affordable, and faster way to access a seasoned expert who can provide PR and strategic communications support, instead of a full-time hire or an agency. 

I also practice discretion, as sometimes leaders, and CEOs, do not want others within the organization involved in specific projects.

Who should hire a fractional PR & communications expert?

This service is built for founders, executives, and startups who need PR and communications leadership but don’t have an in-house team or the budget for a long commitment or big-agency fees.

It’s also for leaders and companies who want speed and efficiency backed by an experienced professional who equally values high-quality work and understands your goals.

How does this differ from hiring a PR agency?

Having led major PR and advertising agencies, and later managing them directly while at Gap Inc., I understand their inner workings. Large firms often come with layers of red tape, junior staff managing deliverables, and long delays before meaningful action begins. 

I take a different approach. Clients often see measurable results within the first 30 days because I move quickly and focus on impact. Agencies tend to emphasize execution and media pitching, with retainers that frequently exceed $10K per month. 

As a fractional communications leader, I become a part of your team supporting you with messaging, strategy, and media with your business objectives. 

For organizations that do not require a long-term partnership, I also step in with targeted support. This can include a full PR and communications plan for a launch, along with hands-on guidance so your internal team handles the execution confidently.

Can you replace the need for a traditional PR agency?

Yes. I can act as your agile PR team, delivering both strategy and execution without the high cost or overhead of a traditional agency. Many clients find this approach faster, more efficient, and fully aligned with their business goals.

What kinds of results can I expect?

Clients typically see sharper messaging, stronger media visibility, crisis readiness, and clear executive positioning within the first 30 to 60 days. Every business is unique, so I recommend booking a call to better understand your goals and priorities for a more concrete answer. Read recent reviews from my clients here.

What industries do you specialize in?

I have worked with startups, technology companies, consumer brands, nonprofits, and global organizations across health, health tech, industrial, retail, food, foundations, and associations.
 

I am industry agnostic, because which I’ve found is that the key is being able to help leaders communicate with impact. Some of my recent clients include: Juno, Chefs Plate, Protein Candy, St. Louis Bar & Grill, SafetyCo, Opencare, Childhood Cancer Canada, Vision Greens, and more.

Do you provide hands-on PR support in addition to executive-level strategy?

Yes. I provide both executive-level communications strategy and hands-on PR support. This means you get senior-level guidance while also having a trusted partner to execute media outreach, content, and campaigns.

Can you help with both proactive and crisis communications?

Yes, I provide both proactive visibility strategies and crisis support. At the same time, I also offer ghostwritten articles (by me) to influence media outcomes.

Do you train internal teams?

Yes. I can set up your internal PR department and train your marketing team so you can have a PR function in-house that includes creating processes, pitch templates, and hiring talent.
I coach CEOs and spokespeople through media training and create repeatable playbooks for your team.

Can you work on an urgent need?

Most clients onboard within a week. Crisis and urgent needs can often be accommodated sooner.

How does pricing work?

Fractional programs start at $3,500 per month, with custom packages built depending on your needs. This strongly benefits you as a startup or high growth company as you only spend on your most essential communication priorities.

But what I really need is branding and AEO. Can you help with that?

Yes. In addition to PR and communications, I provide support in branding, authority building, and AEO strategies to build and strengthen your overall visibility and reputation. Book a strategy call today.

Book a consult to grow your brand with strategic PR.

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